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Sunday, 8 February 2015
Canon Refreshes PowerShots, Teases New G3X
With CP+ on the horizon for next week, Canon is
getting ahead of the game by announcing updates to two of its most
popular PowerShot cameras as well as a G-series prototype that will be
displayed during the show.
First up is the new PowerShot SX410 IS camera—available in red or
black—which will be released in March 2015 for an estimated price of
$279.99. It has a whopping 40x optical zoom range with Intelligent IS
image stabilization and a 20-megapixel CCD sensor. The camera weighs
less than 11.5 ounces and measures just 2.72 inches high and 3.35 inches
deep.
The SX410 has a whopping 40x optical zoom.
You’ll have 32 pre-defined scene modes for still shots and 21 modes
for video. Just like Instagram you’ll also have a variety of filters to
add an extra element to your photos. There’s also an Eco mode to help
extend battery life to make sure you’ll be able to have enough juice to
get the photos—or 720p HD video—you want.
Coming in April—in either black or silver—for an approximate retail
price of $209.99 is the PowerShot ELPH 350 HS. It’ll feature a 12x
optical zoom lens, a 20.2-megapixel CMOS sensor, and Intelligent IS to
help optimize image stabilization for clear, crisp images.
The ELPH 250 HS will have WiFI connected capabilities.
The PowerShot 350 HS is equipped to be connected with multiple
devices over a WiFi network for expanded capabilities. You’ll be able to
transfer photos to a compatible (Apple or Android) smartphone,
connected computers, select social media websites, or print directly to
any compatible Canon printer. You can pair the camera with Android
devices via NFC or download the free Canon Camera Connect app to shoot
remotely.
In action, the Elph 350 HS can use an auto zoom to attempt to frame
and focus on your subject for the best shot. There is also a dedicated
movie button to capture 1080p video as well as the usual Hybrid Auto
mode, letting would-be photographers capture still images and video
simultaneously. All of this can be displayed and previewed on the 3-inch
LCD screen.
The G3X will pack a ton of features in a small package.
In addition to the ELPH 350 HS and the PowerShot SX410 IS
announcement, Canon also released some information on a prototype it’s
currently working on. The G3X is the latest addition to the G-series
lineup and will feature a 1-inch sensor and a 24–600mm 25x optical zoom
lens without sacrificing the small body that makes the G-series nice and
portable.
It will likely complement the G7 X that Canon released late last
year, providing some competition for cameras like the Sony RX10 and the
Panasonic FZ1000—both of which have similar long zooms and 1-inch image
sensors.
We’ll get some hands-on time with the upcoming cameras and the G3X
prototype at this years CP+ Camera & Photo Imaging Show in Yokohama,
Japan and report back our impressions.
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